Brace yourselves for the thrilling new Formula 1 Exhibition, showcasing TAG Heuer's 'Designed to Win' campaign. An homage to the unwavering spirit of competition and precision, the immersive space highlights the brand’s ongoing partnership with Formula 1.
This is your chance to view a genuine Formula 1 race car, on display for the duration of the exhibition as well as heritage pieces from TAG Heuer’s Museum Collection.
Whether you're a seasoned collector, a motorsport enthusiast, or new to the world of Swiss watchmaking, the TAG Heuer Formula 1 Exhibition promises an unforgettable experience at the intersection of adrenaline and elegance.
Discover the immersive experience at Central Exchange on Ground Floor.